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Openwave Fortifies Alliances in Mobile Entertainment
Cellmania and FunMail Join Mobile Connections
CTIA and REDWOOD CITY, Calif.– March 17, 2002 – Openwave Systems Inc. (Nasdaq: OPWV), leading independent provider of open software products and services for the mobile communications industry, today announced alliances with key wireless data partners Cellmania and FunMail as part of the Openwave® Mobile Connections Program. Openwave Mobile Connections was launched in October 2002 as the newest leg to the Openwave Developer Network, and with this announcement has garnered a total of seven Java™ and multimedia content partners. The program aggregates and assists in the delivery of leading content and services, such as Java J2ME™ applications, games, ring tones, images and more, to wireless operators, allowing them to offer compelling, differentiated services.
""Core to Openwave Mobile Connections is the aim to deliver exciting content to end-users, creating a win-win situation for the whole mobile ecosystem," said Gina Centoni, vice president of developer marketing, Openwave. "In order to move the industry forward, carriers need to be able to cost effectively offer compelling services and content that set them apart and drive consumer adoption, while content partners need to be able to deliver their offerings to reach larger subscriber bases through thriving channels."
Openwave Mobile Connections Program was devised to offer a three-pronged approach that benefits content and service developers as well as its mobile operator customers:
- Mobile Infrastructure: Openwave offers a complete technology suite that manages the purchase and delivery of content, including Openwave Download Manager, an industry leading Java Vending Machine solution. Content is also delivered over-the-air, while billing, auditing and reporting tools are built-in.
- Aggregated Content: Openwave qualifies leading content that mobile operators can select as hosted or non-hosted based on subscriber preferences.
- Tailored Marketing Programs: Openwave works with its Mobile Connections partners to develop coordinated go-to-market strategies, global roll-outs and introductions to mobile operators.
- Marketing Council: Openwave organizes quarterly meetings with Mobile Connections partners regarding industry initiatives to further develop the mobile data ecosystem.
End2End and Openwave Download Manager
As a result of this approach, Openwave recently announced a success with one of its marquis Mobile Connections partners, End2End, Europe's leading managed service provider for mobile data solutions. End2End teamed with Openwave to deliver a hosted, turnkey multimedia messaging (MMS) solution to SONOFON, the second largest operator in Denmark. The partnership between End2End and Openwave will also enable mobile operators to source the Openwave Download Manager as a managed service solution from End2End. Openwave Download Manager allows mobile operators to control the complete supply chain, from digital content and application suppliers submitting their products, to the quality assurance and approval process, to allowing subscribers to purchase and receive content—including Java applications, games, ring tones, images and more— on mobile devices.
Marquis Content & Service Partners
Cellmania and FunMail join marquis content partners established last November including the UK-based Digital Bridges; End2End, based in Denmark; IN-FUSIO, based in France; as well as InfoSpace and MForma, both based in Washington State. Openwave continues to actively search worldwide for additional content partners to include in the program.
Cellmania
Cellmania is the leading provider of technologies needed to provision, download and bill for wireless applications. Using Cellmania mFinder™ search and over-the-air download technology, wireless operators can provide their customers access to more than 40,000 mobile applications of various types including WAP, J2ME, SMS, MMS, Smartphone 2002 and PocketPC. Cellmania mBilling™ micro-billing intermediation technology allows mobile operators to bill on behalf of developers. By using Cellmania mBilling mobile operators can bill on behalf of more than 20,000 wireless developers that Cellmania has relationships with. Twelve operators around the world are using Cellmania's solutions including AT&T Wireless, Cingular Wireless and Vodafone.
"Cellmania is pleased to be aligning with a leader such as Openwave and our relationship should help us further align with leading carriers and developers," said Dr. Ronjon Nag, Cellmania's CEO and Co-founder, "Openwave's download technology and expertise will complement our applications directory and billing offerings, and provide our wireless developers access to a larger wireless operator base."
End2End
End2End is Europe's leading managed service provider for mobile data solutions. The company provides third party-developed software solutions as managed services, as well as technology hosting and outsourcing services, to operators, portals, handset manufacturers and other companies. End2End's unique, carrier-grade service delivery infrastructure and support services enable companies to launch new mobile data services without significant up-front investment in hardware, software and licenses. End2End's managed service delivery model enables its customers to achieve reduced time-to-market, improved ROI and lower Total Cost of Ownership (TCO) for technology solutions. Visit www.end2endmobile.com.
"The ability to deliver any content to any device will be crucial for the success of mobile content services," said Atte Miettinen, Chief Marketing Officer of End2End. "The Openwave Download Manager provides a solid platform for operators to start leveraging the mobile content opportunity and they now have access to the platform as a managed service offering from End2End."
FunMail
FunMail Inc. provides carrier-grade animated and visual peer-to-peer messaging solutions for wireless carriers and network operators. Founded in 1999 and headquartered in Pleasanton, California, FunMail's unique patent-pending technology analyzes short text messages, and dynamically generates relevant animations and visuals. Premium content available through the FunMail service include Snoopy, Dilbert, Garfield and South Park. FunMail messages are optimized automatically according to the capabilities of the receiving device. FunMail works with all major SMSc and MMSc models, including CMG, Logica, Ericsson, Nokia and Openwave. FunMail brings the power of visuals to wireless messaging, and integrates with a wireless carrier's existing infrastructure, upgrading it to have intelligent visual messaging functionality.
"We are pleased to join Openwave Mobile Connections and are already working to trial our animated MMS content," said Adam Lavine, CEO, FunMail. "Openwave's technology is very solid and a great complement to our content so the added benefits of working together more closely is a boon to our business."
About Openwave
Openwave Systems Inc. (Nasdaq: OPWV) is the leading independent provider of open software products and services for the mobile communications industry. Openwave is a global company headquartered in Redwood City, California. For more information, please visit www.openwave.com.
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Openwave and the Openwave logo are trademarks and or registered trademarks of Openwave Systems Inc. Java and J2ME are trademark or registered trademark of Sun Microsystems, Inc. in the U.S. or other countries. All other trademarks are the properties of their respective owners.
Cautionary Note Regarding Forward Looking Statements This release contains forward-looking statements relating to expectations, plans or prospects for Openwave Systems Inc. that are based upon the current expectations and beliefs of Openwave's management and are subject to certain risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. In particular, the following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: (a) the ability to realize our strategic objectives by taking advantage of market opportunities in the Americas, Europe, the Middle East, and Asia; (b) the ability to make changes in business strategy, development plans and product offerings to respond to the needs of our current, new and potential customers, suppliers and strategic partners; (c) risks associated with the development and licensing of software generally, including potential delays in software development and technical difficulties that may be encountered in the development or use of our software; (d) the effects of our restructurings and the ability to successfully support our operations; (e) the potential negative reaction by our customers to our reduced size and market capitalization; (f) the ability to recruit and retain qualified, experienced employees; (g) the willingness of communication service providers to invest and improve their data networks; (h) the ability to successfully partner with other companies; (i) the ability to acquire additional companies and technologies and integrate such acquisitions; (j) increased global competition; (k) technological changes and developments; (l) general risks of the Internet and wireless and wireline telecommunications sectors; and (m) the uncertain economic and political climate in the United States and throughout the rest of the world and the potential that such climate may deteriorate further.
For a detailed discussion of these and other cautionary statements, please refer to the risk factors discussed in filings with the U.S. Securities and Exchange Commission ("SEC"), including but not limited to the Company's Annual Report on Form 10-K for the fiscal year ended June 30, 2002. All documents also are available through the SEC's Electronic Data Gathering Analysis and Retrieval system (EDGAR) at www.sec.gov or from Openwave's Web site at www.openwave.com. The Company assumes no obligation to update the forward-looking statements included in this document.